AdTech Europe

Add-ons

  • Add-ons or plugins: what is the difference?

    AdTech Europe sells two kinds of extras. The names are similar, but they are bought differently. Add-ons Seven larger products that extend a platform: Omnichannel Buying, Curated Marketplace, Publisher Ad Server, Traffic Quality, Supply Intelligence, Tracking & Attribution and AI Agent Conn...

  • Add-ons: what they are and what they cost

    Add-ons plug into a platform you already rent, license or own. Each one adds a specific capability, and each is priced on its own. The seven add-ons | Add-on | Works with | Monthly | License | Source code | |---|---|---|---|---| | Omnichannel Buying | DSP | $300 | $15,000 | $30,000 | | Curated ...

  • AI Agent Connector (add-on for all platforms)

    AI Agent Connector links an AI assistant to an ad account. The assistant reads your reports, explains what is happening and makes the changes you ask for, within limits you can trust. How it works Connect: link the account to your AI assistant. It takes about a minute. Any assistant that suppor...

  • AI Agent Connector safeguards: what can the assistant change, and what can it never touch?

    The AI Agent Connector lets your team ask an AI assistant about the account in plain words and have it make changes. It is built so you stay in control. What it can read Campaign and account stats Channel performance and campaign health Placements Billing summary Recommendations What it can cha...

  • Can I license or own an add-on, not just rent it?

    Yes. Like the platforms, every add-on is sold three ways: monthly, as a one-time license, or with the full source code. Prices by model | Add-on | Monthly | Yearly | License | Source code | |---|---|---|---|---| | Omnichannel Buying | $300 | $3,000 | $15,000 | $30,000 | | Publisher Ad Server | ...

  • Can I pay an add-on licence in 12 monthly payments?

    Yes. Every add-on that can be licensed or bought with its source code can also be paid in parts. How the 12-payment plan works The licence or source-code price is split into twelve equal monthly payments. A setup fee of one payment is added at the start. Once the twelve payments are made, the l...

  • Curated Marketplace (DSP add-on)

    Curated Marketplace gives buyers ready-made placement lists that were checked for quality before any money is spent. It is a way to buy the clean part of the market without doing the research yourself. How it works We check supply. Every source is scored on real traffic, content and results fro...

  • Is there a setup fee on add-ons, and how do yearly add-on plans work?

    Add-ons follow the same pricing rules as the platforms they plug into. Whether you pay a setup fee depends on how you buy. Monthly plans A rented add-on is billed every month. There is a one-time setup fee equal to one month. For example, Omnichannel Buying is $300 a month plus a $300 setup fee...

  • Is Traffic Quality included free with the advertising inventory?

    Yes. The Traffic Quality add-on (ad fraud protection) is included free when you buy AdTech Europe's programmatic advertising inventory. As a stand-alone product for your own platform, it is sold like the rest of the suite. What you get with the inventory Pre-bid filters, so you do not pay for t...

  • Omnichannel Buying (DSP add-on)

    Omnichannel Buying lets advertisers run programmatic, search and social campaigns from one place. They get six ad channels, one campaign form, one balance and one report, under your brand. How it works Pick the channels. Choose where the campaign runs. Channels can be added or removed at any ti...

  • Publisher Ad Server: direct deals, price floors and unsold impressions

    The Publisher Ad Server is the SSP add-on for publishers who want to sell some inventory directly and let programmatic demand fill the rest. Direct deals first You can run your own direct campaigns at a fixed price. Direct deals take priority over the auction. Price floors per zone Each zone c...

  • Publisher Ad Server (SSP add-on)

    Publisher Ad Server is for publishers who want to decide what runs where: zones, direct deals at a fixed price, floors, and an auction for everything else. How it works Create zones. Define each ad space on your pages and apps. Zones are unlimited, and each zone needs one tag. Add your deals. B...

  • Recommended add-ons for buying, selling and exchange businesses

    You do not need every add-on. Start from what your business does. Each suggestion below uses add-ons as described on their own pages. You buy media (DSP) Omnichannel Buying ($300/month): programmatic, search and social from one campaign form with one balance. Advertisers stop juggling six login...

  • Supply Intelligence (ADX add-on)

    Supply Intelligence researches placements before you spend. AI reads and scores the places your ads could run, so you know what a source really is before the first impression is bought. How it works Read: pages and apps are opened and their content is read and classified by AI. The latest readi...

  • Tracking & Attribution (DMP add-on)

    Tracking & Attribution shows which click made the sale. Conversion tracking is set up in one click, with plugins for the main store platforms, and results are sent back to every ad channel. How it works Install once: add the store plugin (Shopify or WooCommerce) or one line of code to your ...

  • Traffic Quality (ad fraud protection add-on)

    Traffic Quality stops bad traffic before you pay for it: pre-bid filters, click checks and blocklists, so the money goes to real people on real pages. More than 410 million malicious IPs have been blocked and 9.5 billion auctions are scanned every month. Checked at every stage Before the bid: r...

  • Which add-on works with which platform?

    Each add-on plugs into one platform (or all of them). This table, taken from the pricing page, shows where each one fits. | Add-on | Platform | What it adds | |---|---|---| | Omnichannel Buying | DSP | Six channels from one campaign form, one balance, one report | | Curated Marketplace | DSP | Q...