Each add-on plugs into one platform (or all of them). This table, taken from the pricing page, shows where each one fits.
| Add-on | Platform | What it adds |
|---|---|---|
| Omnichannel Buying | DSP | Six channels from one campaign form, one balance, one report |
| Curated Marketplace | DSP | Quality-checked placement lists, updated daily |
| Publisher Ad Server | SSP | Zones, fixed-price direct deals, floors, auction for the rest |
| Traffic Quality | ADX | Pre-bid filters, click checks, blocklists |
| Supply Intelligence | ADX | AI reads and scores placements before you buy |
| Tracking & Attribution | DMP | One-click conversion tracking, order dedupe, results sent back to channels |
| AI Agent Connector | All | An AI assistant that reads reports and makes limited, undoable changes |
Prices
| Add-on | Monthly | License | Source code |
|---|---|---|---|
| Omnichannel Buying, Publisher Ad Server, Traffic Quality | $300 | $15,000 | $30,000 |
| Curated Marketplace, Supply Intelligence, Tracking & Attribution | $200 | $10,000 | $20,000 |
| AI Agent Connector | $100 | $5,000 | $10,000 |
Good to know
- The platform comes first: an add-on extends a platform you rent, license or own.
- Add-ons are paid the same way as your platform.
- Traffic Quality is included free with the programmatic advertising inventory; as a stand-alone product it is sold like the rest of the suite.
Related: Add-ons: what they are and what they cost · The plugin library
Nov 13, 2026