Included in every plan (rent, license or own)
- Your domain and logo: white label from day one
- Full onboarding: setup done by our team
- Team training: admin, sales and support
- Free upgrades: every new release included
- Capacity that scales with your traffic
- Ongoing support
Also included with the DSP License and source code
- Runs on your own servers, with no QPS limits
- OpenRTB and XML integrations
- Ad exchange integration
- AI automation suite
- White label reseller plugin, to offer the platform to your own clients
- The source code adds: complete code ownership, freedom to modify, extend and deploy, and no traffic or advertiser limits
Add-ons (priced separately)
| Add-on | Platform | Monthly | License | Source code |
|---|---|---|---|---|
| Omnichannel Buying | DSP | $300 | $15,000 | $30,000 |
| Curated Marketplace | DSP | $200 | $10,000 | $20,000 |
| Publisher Ad Server | SSP | $300 | $15,000 | $30,000 |
| Traffic Quality | ADX | $300 | $15,000 | $30,000 |
| Supply Intelligence | ADX | $200 | $10,000 | $20,000 |
| Tracking & Attribution | DMP | $200 | $10,000 | $20,000 |
| AI Agent Connector | All | $100 | $5,000 | $10,000 |
Add-ons are paid the same way as your platform. See Add-ons overview.
Plugins and tools
The plugin marketplace has 108 plugins and tools in 10 categories, covering all four platforms. Payment gateways are free, and plugins activate as soon as they are paid. See The plugin library.
Before you buy, list the add-ons you need and price the total, not just the platform. Prices are on adtech.eu/pricing.
Related: The three ways to buy the DSP · Choosing rent, license or own
Nov 13, 2026