AdTech Europe

Deployment timelines and what to expect

How long it takes

  • Rented, white label — branding is self-serve in Settings, so a rented platform can go live the same day you sign up.
  • Basic setups (license or source code on your servers) — ready within days.
  • Fully customized builds — can take several weeks, depending on what is changed.

The difference is where the platform runs. A rented platform runs on our servers, which already exist. A license or the source code is installed on servers you control, which takes longer by nature.

How a purchase runs

  1. Pick a platform and a way to buy (rent, license or own) on the pricing page, or book a demo first.
  2. Pay in your cart, or agree a written proposal for custom work.
  3. We set up the platform with you: branding, domain, settings and payments.
  4. Your team is trained (admin, sales and support).
  5. You go live and onboard your first clients.

Full onboarding and team training are included in every plan, so you are not handed credentials and left to work it out.

What to prepare in advance

  • Your domain and DNS access.
  • Branding assets: logo and colours.
  • Your pricing and margin decisions.
  • Any existing supply or demand partners you want connected.
  • Your tracking and analytics needs.

After launch every new release is included at no extra cost. See Release notes and platform updates.

If you want hands-on help beyond the included onboarding, see the Launch & Training service.

Related: Installment plans · What's included, and what's an add-on

Nov 13, 2026

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