White Label DSP — 24 hours.
DSP License — 5–7 business days.
DSP Acquisition — 5–7 business days.
White Label is provisioned on managed infrastructure that already exists. License and Acquisition involve standing up a platform you control, which genuinely takes longer.
The steps
- Acquisition planning
- Customize settings
- Review & confirm
- First payment
- Launch your DSP
Setup assistance is included on every plan.
What compresses the timeline
Have this ready before you start:
- Domain and DNS access
- Logo and colour palette
- Your pricing and margin decisions
- Existing supply relationships you want connected
- Tracking and analytics requirements
What's realistic afterwards: the platform being live is not the same as the business being live. Budget time to onboard advertisers, fund balances and verify tracking before expecting revenue.
Related: Deployment timelines and what to expect · Is onboarding included?
Sep 7, 2026