A license or the source code runs on your servers. That can mean your own dedicated servers, a cloud provider you choose, or a mix.
Supported options
The technology page names Hetzner, Google Cloud, Microsoft Azure and Amazon Web Services, or your own dedicated servers.
What changes compared with renting
| Rented | Licensed / owned | |
|---|---|---|
| Servers | AdTech Europe's | Yours |
| QPS | SSP/ADX priced by QPS | No QPS limits |
| Bandwidth | In the plan | Paid to your hosting provider |
| SLA | 99.9% target applies | Not covered when you host it |
Getting it running
Setup is part of onboarding. Owned tiers are typically deployed within days for basic setups; fully customized builds can take several weeks.
Running it day to day
You have three choices:
- Your own team operates it.
- Hosting & DevOps: Starter $490, Growth $990 (auto-scaling, staging server) or Scale $1,990 (multi-region, named DevOps engineer) a month.
- A mix: start with Hosting & DevOps, then hand over. The setup is documented for when your engineers take over.
Keeping it current
Support & Maintenance installs new versions, security patches and fixes for licensed and source-code clients.
Related: Hosting and infrastructure · Deployment timelines
Nov 13, 2026