Onboarding your first advertisers

Your platform is self-serve, so advertisers can sign up, add funds and launch on their own. The first few are still worth handling personally.

How advertiser access works

Advertisers get their own logins to the advertiser panel under your brand. They pay into your own payment gateways, at your prices.

Your team

Add team members with their own roles, two-factor login and login alerts. Give each person their own login rather than sharing one.

Getting an advertiser live

1. Create or approve their account.
2. They add funds. Media spend runs from their balance on your platform, separately from your platform fee. See What the subscription covers.
3. They build a campaign in the campaign form, pick a format and upload creatives. See Ad formats and creative specs.
4. They set targeting, budget and bidding. See Targeting options available to your advertisers.
5. Delivery starts once creatives are approved.

Before you open the doors

• Decide your prices and margin. See How you make money.
• Set your fraud protection thresholds. See What can be blocked, and the four action levels.
• Check that your branded emails are delivered. See Branding your platform.