AdTech Europe

Omnichannel buying: programmatic, search and social in one form

With the Omnichannel Buying add-on, your advertisers run programmatic, search and social campaigns from one campaign form, one balance and one report.

The channels

  • Programmatic — pop, push, native, display and video
  • Search — ads on search results
  • Social — feeds, stories and short video
  • Video — video platforms and connected TV
  • Business — professional audiences by job and company

Ask the team for the current list of networks.

How it works for an advertiser

  1. Tick the channels, and add or remove them at any time.
  2. Fill in one form — budget, audience and creatives once. The form shows only what each channel needs.
  3. Pick the audience — customer lists, website visitors, interests, countries and languages, shared across channels.
  4. Add creatives — images, video and AI-written copy for each channel.
  5. Read one report — spend, clicks, conversions and cost per result side by side.

Why operators add it

  • Advertisers stop juggling six logins, six invoices and six reports.
  • No own network accounts needed — campaigns run through the platform with one balance.
  • Resell ready — it works with your branding, so every channel runs under your name.
  • Conversions are sent back to each channel automatically.

Price

$300 / month plus a one-time $300 setup fee, or $3,000 a year with no setup fee. License $15,000, source code $30,000.

Related: The plugin marketplace · Creating a campaign

Nov 13, 2026

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