AdTech Europe

How much does the Programmatic ADX cost?

The Programmatic ADX is sold three ways: rent it, license it, or own the complete source code. It is the same exchange in every case.

ADX price list

Way to buy Price What you get
Rent $500 / month + one-time $500 setup fee, or $5,000 / year with no setup fee Runs on our servers, your brand and domain, full onboarding, free upgrades
License $25,000 once, or 12 x $2,500 + $2,500 setup fee Runs on your servers, your brand and domain, full onboarding, free upgrades
Own $50,000 once, or 12 x $5,000 + $5,000 setup fee Everything in the license plus complete source code ownership: modify, extend and deploy freely

Rented SSP and ADX plans include up to 25,000 QPS. More capacity: 100,000 QPS for $1,900 a month or 150,000 QPS for $2,900 a month. A licence or the source code has no QPS limits.

Setup fees and yearly discount

The monthly rental has a one-time setup fee equal to one month ($500). Paying yearly costs ten months for twelve ($5,000) with no setup fee. A license or the source code in one payment has no setup fee; in twelve monthly payments the setup fee is one payment.

What every plan includes

Your domain and logo, full onboarding with setup by our team, team training, every new release, capacity that grows with your traffic, and ongoing support.

Moving up

Start by renting and move to a license or the source code when it pays for itself. A licensed exchange has no QPS limits.

How you pay

Pay by card or wallet through Stripe in US dollars, euros, pounds, Swiss francs, UAE dirhams, Japanese yen or Chinese yuan. Licenses and source code can also be paid through Escrow.com, where the money is held until the ad tech is delivered. Every payment comes with an invoice in your account. See Payment methods and currencies and Yearly plans and setup fees.

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Nov 13, 2026

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