Yes. The pricing page says it plainly: start by renting and move to a license or the source code when it pays for itself. All three options give you the same technology, scalability and support, so moving up is a business decision, not a rebuild.
Why many buyers start by renting
- Low upfront cost: the DSP, SSP or ADX rents for $500 a month, the DMP for $300.
- Runs on our servers under your brand and domain, with every new release included.
- Yearly option: twelve months for the price of ten, with no setup fee.
When moving up makes sense
- Your traffic grows and you want no QPS limits (relevant for the SSP and ADX, which are priced by QPS when rented).
- You want the platform on your own servers or a cloud you choose.
- You want full ownership: the source code, architecture and documentation, so your developers can change anything.
What the options cost
| Platform | License | Source code |
|---|---|---|
| DSP, SSP or ADX | $25,000 | $50,000 |
| DMP | $15,000 | $30,000 |
| Full stack | $75,000 | $150,000 |
A license or the source code can be paid once, or in twelve monthly payments with a setup fee of one payment.
How to arrange it
Talk to the team about timing and moving your setup. Book a demo or see the pricing page.
Related: Which model should I choose? · Paying a license in 12 monthly payments
Nov 13, 2026