AdTech Europe

A top-up didn't appear on the balance

Symptom: an advertiser paid, but the balance didn't go up — so campaigns stay paused.

On a White Label DSP the payment goes through your payment gateway, so most checks are on your side.

For advertisers

  1. Wait a few minutes and refresh. Some methods take a moment to confirm.
  2. Check your payment confirmation — did the bank or wallet show the payment as completed, not pending?
  3. Bank transfers take longer than cards.
  4. Contact your platform's support with the date, amount, method and any reference number.

For operators

  1. Find the payment in your gateway's dashboard (Stripe, PayPal, Wise…). Is it succeeded, pending or failed?
  2. Pending — wait for the provider; for transfers, check the reference matches the account.
  3. Succeeded but not credited — check the gateway is still connected in Settings → Payment gateways, and that the payment was linked to the right advertiser account.
  4. Failed or disputed — tell the advertiser; ask them to try another method.
  5. Still stuck — contact AdTech Europe support (support@adtech.eu, live chat) with the gateway's transaction ID, the advertiser account and the time.

Prevent it

  • Make a small test top-up after any change to your gateway settings.
  • Gateways such as Payoneer, Revolut and Crypto Payments support automatic balance top-up; Wise matches bank transfers automatically.

Related: Topping up and payment methods · How advertiser balances work

Nov 13, 2026

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