Every protection action is logged with its reason, signals and confidence score — which means you can show your advertisers what they're getting, under your own brand.
The protection dashboard
- Traffic Quality Score — a composite signal index
- Traffic analyzed in the period
- Suspicious sources flagged for review
- High-risk networks by ASN / data centre
- Flagged placements across SSPs
- AI findings from each model
- New blocking rules, automatic and manual
- Action history — a full audit trail
- Quality receipt — for every campaign, what was checked on the traffic bought
Client-facing reporting
Dashboards and exports break blocked volume down by source, publisher, domain, geography and threat type — suitable for putting in front of clients under your brand.
Run it as your own product
The fraud protection module can be presented entirely under your own logo, brand name, domain, colours, dashboard and product name — with your own pricing model. Several operators sell it as a named add-on rather than bundling it silently.
Core pre-bid protection is part of the DSP; the full Traffic Quality add-on is priced separately, so price your client offer accordingly.
Related: Branding your platform: domain, logo and emails · What can be blocked, and the four action levels