AdTech Europe

Are plugin prices one-time or monthly?

Most plugins are a one payment purchase. A few are billed monthly, and some are included at no extra cost.

One payment (most plugins)

You pay once and the plugin stays on your platform. Examples:

  • Custom Domain $290, Whitelists $290, Tracker Connect $290
  • Promo Codes $490, Shopify App $490, Team Alerts $490
  • API Access $990, Click Quality Score $990
  • AI Campaign Builder $1,990, Webhooks $1,990
  • Programmatic Ad Server $3,500, channel connectors (Google, Meta, TikTok, LinkedIn and others) $3,000 each
  • AI Automation Suite $4,990, White Label Mobile App $4,900

Monthly

  • AI Defender: $199 a month, daily AI analysis that blacklists low-quality sources by itself.
  • Malvertising Scanner: $149 a month, checks every advertiser landing page every day.

Included

Payment gateways, tracking pixels, Google Sheets, Microsoft Clarity, Google Consent Mode v2 and Two-Factor Login connect at no extra cost.

Comes with the DSP licence

The White Label Reseller plugin is part of the DSP licence rather than sold separately.

Plugins versus add-ons

Add-ons (such as Omnichannel Buying or Traffic Quality) are bigger products sold monthly, as a licence or with source code. Plugins are smaller and mostly one payment.

Prices are on each page in the plugin marketplace. Related: Add-ons or plugins: what is the difference? and The plugin library.

Nov 13, 2026

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