The AI connector links your account to an AI assistant that supports connectors using the open MCP standard (Model Context Protocol). The assistant reads your reports, explains what is happening and makes the changes you ask for, within limits.
What you can ask
- How the week went
- Why a campaign is not delivering
- Which placements waste money
What it can change
Pause campaigns and adjust budgets and bids — nothing else. Safeguards:
- A budget or bid can be raised by at most two times in one change.
- It has no access to funds or payments.
- Every change is logged in the change history (what, when and why) and can be undone for seven days.
Connecting
It takes about a minute: the connector page gives you the details to paste into your AI assistant.
Security
Connector credentials act with the account's permissions — treat them exactly like an API key. Don't paste them into shared chats or third-party services you don't control, and rotate anything that may have been exposed. See Account security.
Offering it to your clients
Your advertisers can use it too, under your brand. It is sold as the AI Agent Connector add-on: $100 a month (plus a one-time setup fee of one month), $1,000 a year, $5,000 as a license or $10,000 with source code. The plugin version, AI Connector (MCP), is $1,000 one time.
Prefer a classic integration? REST APIs, S2S postbacks and tracking pixels are all supported — see Integration methods: OpenRTB, XML, API and custom.